Blog Catalog

Friday, June 22, 2012

Leo Burnett Agency A Runaway Winner At Cannes Lions Awards

Last night at the Cannes Lions Press, Design, Radio & Cyber ceremony, Leo Burnett Worldwide took home 16 Cannes Lions Awards – one Gold, eight Silver and seven Bronze. Ten offices, including Brussels, Lapiz Chicago, Dubai, Hong Kong, Milan, Mumbai, Shanghai, Singapore, Sydney and Zurich, shared in last night's wins. Leo Burnett Worldwide's Lion count is up to 51 in 2012. The awards wrap up on Saturday with the Branded Entertainment, Film, Film Craft, Titanium & Integrated show.
Leo Burnett's Asia Pacific network continued its winning streak last night with the Shanghai office winning a Gold Lion for its Solar Powered Water Heater "Sun Bathing" installation for A.O. Smith.

Leo Burnett's Lions include:

Gold
  • Design: A.O. Smith "Sun Bathing" – Temporary Retail (Leo Burnett Shanghai)
Silver
  • Press: Bajaj Electricals "Socks, Fish" – Home Appliances & Furnishings (Leo Burnett Mumbai)
  • Press: Fleurop "Broken Vase" – Retail Stores (Leo Burnett Zurich)
  • Press: Swiss Life "I Love My House, Never Want Children, Not Interested in Getting Married, She's My Everything, I Like Working With, Only Woman" – Banking, Investment & Insurance (Leo Burnett Zurich)
  • Press: Swiss Life "Not Interested in Getting Married, She's My Everything, I Like Working With, Only Woman" – Copywriting (Leo Burnett Zurich)
  • Press: Christian Care Services Ray of Hope "Jack, Queen, King" – Photography (Leo Burnett Singapore)
  • Cyber: Montblanc International "The Beauty of a Second" – Clothing, Footwear & Accessories (Leo Burnett Milan)
  • Radio: P&G Clearblue Easy Digital Pregnancy Test "Stork" – Pharmacy (Lapiz Chicago)
  • Radio: Fiat "Stephan Van Bellingen, Frank Duboccage" – Cars & Automotive Services (Leo Burnett Brussels)
Bronze
  • Press: Thomas Thysens/Willem De Wachter – Young Lions Competition (Leo Burnett Brussels)
  • Press: Staedtler Sketching Pencil "Church" – Art Direction (Leo Burnett Hong Kong)
  • Press: Fox International Channels Middle East "Matrix Reload, Hollywoodland, Scary Move 4, Alien 3" – Publications & Media (Leo Burnett Dubai)
  • Press Craft: National Library Board "Little Red Riding Hood, The Emperor's New Clothes" – Commercial Public Services (Leo Burnett Singapore)
  • Cyber: Stichting Lezen "Out of Officer Poetry" – Email Marketing, Including E-Cards (Leo Burnett Brussels)
  • Radio: Strand Book Stall "Punishment" – Retail Stores (Leo Burnett Mumbai)
  • Radio: Diageo Australia Bundaberg Red "Butterfly, Pig" (Leo Burnett Sydney)
Leo Burnett Worldwide  is one of the world's largest agency networks and the parent company of Leo Burnett and its marketing services arm, Arc Worldwide. Leo Burnett, a HumanKind communications company, has a simple and singular approach: put a brand's purpose at the center of communications to truly connect with people. Leo Burnett, one of the most awarded creative communications companies in the world, creates "Acts, not just Ads," for some of the world's most valuable brands including The Coca-Cola Company, Kellogg's, McDonald's, Hallmark, P&G, Allstate and Nintendo.

No comments:

Post a Comment