Men's Health Magazine Picks Most Vain US Cities

Men's Health is the go-to source for guys seeking the latest information and expert advice in their pursuit of a healthy and active lifestyle. Published 10 times a year in the U.S. by Rodale, Men's Health is the best-selling men's magazine on newsstands and provides its 12 million readers with the up-to-the-minute information."Tampa, FL residents go the greatest lengths to look good, so when the magazine selects the "Most Vain Cities In The US" recently, you know the public was anxious to pay attention.  While Des Moines, IA was awarded the least image-conscious city, Florida claimed two cities in the top ten, Tampa, FL was home to the vainest people in America, according to the July/August issue of Men's Health, which reports where looks are everything.

To determine the rankings, Men's Health added up each city's percentage of Botox users, folks who go for dye jobs, and people who will spend anything to look younger (Experian Marketing Services). Also tallied were sales of at-home hair dyes, teeth whiteners, and shapewear (SimplyMap), as well as per-capita rates of cosmetic procedures, cosmetic dentists, plastic surgeons, and tanning salons (American Society of Plastic Surgeons, American Academy of Cosmetic Dentistry, AMA, and SimplyMap). Foursquare provided information on where people check into those salons most often.

The 10 Most Vain and 10 Least Vain cities are as follows:

Most Vain	Least Vain
1. Tampa, FL	91. Memphis, TN
2. Plano, TX	92. Toledo, OH
3. Atlanta, GA	93. Detroit, MI
4. Las Vegas, NV	94. Burlington, VT
5. Dallas, TX	95. Fort Wayne, IN
6. Pittsburgh, PA	96. Kansas City, MO
7. Houston, TX	97. Fargo, ND
8. Miami, FL	98. Sioux Falls, SD
9. San Francisco, CA	99. Lincoln, NE
10. Providence, RI	100. Des Moines, IA

on health, fitness, fashion, nutrition, relationships, travel, technology and finance. Men's Health is the largest men's lifestyle magazine brand in the world, offering 40 global editions, a host of apps for iPhone, Android, and BlackBerry subscribers, as well as branded books, eBooks and microsites. The magazine has garnered numerous industry accolades, winning National Magazine Awards in the general excellence and personal service categories as well as being deemed by Media Industry Newsletter as the "#1 Most Notable Magazine Launch of the Last 25 Years." Men's Health has also made several appearances on Advertising Age's "A List" and Adweek's "Hot List."